Ever since we profiled them in HOW's December 2005 issue, we continue to be mighty impressed by those folks at Coudal Partners. (And not just because Jim has agreed to speak at the HOW Conference in Atlanta.) Awhile back, we blogged about Coudal's homegrown sports paraphernalia biz Sixteen Straight. (Rex Grossman sort of scotched that project.) Now they've got a new venture, Pinsetter. Get a full set of alphabet buttons (2 of each letter, plus punctuation and a red heart) for just $39.