Building on the success of last year's holiday campaign, Toy New York and EVB, are bringing back the online phenomenon, ElfYourself.com, for OfficeMax's holiday effort.  Last year, the site generated more than 11 million elves and kept users glued to the site for the equivalent of over 600 years. I visited the site to turn myself into an Elf, which was both fun and a bit disturbing. The dance moves are great, though.

Posted by Megan