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 Thursday, May 29, 2008
DMI Special for HOW Readers
The Design Management Institute is offering HOW readers a special summer deal on its seminars in June and July. Take advantage of the summer slowdown to learn the DNA of design and business success and take your design career to the next level. Visit the DMI's webpage for details on the offer, which runs through the end of June and is only available for first-time registrations.  Events
5/29/2008 3:08:04 PM (Eastern Daylight Time, UTC-04:00)
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New HOW Webinars
 Back by popular demand, frequent HOW speaker Jeni Herberger is joining us to present a series of webinars this summer. If your design career could use a tune-up (especially if you're looking to make yourself indispensable in this uncertain economy), sign up for HOW's Professional Growth Webinar Series. Jeni will help you outline your career goals, successfully balance your work and
professional life, and develop the strategic-thinking skills you need
to get ahead in the design field—all in three one-hour webinar
sessions.
All sessions are archived, so you can register and view them any time.
(If you registered for the live event, you'll also have online access
to the webinar for 12 months afterward, so you can watch it again and
again as a refresher course.) Register now for the first session on Thursday, June 19.
About the presenterJeni draws on her 20 years in the creative field, including her experience running a creative staffing firm, Big Fish. Her engaging and informative presentation style has earned her big props at various HOW events.  Events | HOW Magazine
5/29/2008 9:39:42 AM (Eastern Daylight Time, UTC-04:00)
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Save On HOW Books
The brand new HOWBookstore.com offers up to 20% off every day. And if you sign up for the email newsletter, you'll recieve special offers like up to 40% off new releases, bargain basement clearance sales and more.  Posted by Megan HOW Books
5/29/2008 8:55:06 AM (Eastern Daylight Time, UTC-04:00)
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 Wednesday, May 28, 2008
Calling All Freelancers
So, you're running your own solo creative gig, and you love working for yourself. Awesome. But my bet is that you're finding it a bit more challenging than the romantic notion you had about freelancing before you started. (In my brief stint as a freelance writer, I hated the business-development side of things.) We've heard more than a few of you say you wished there was some way you could learn all the business and marketing stuff you need to know when you're on your own. That's what the new Creative Freelancer Conference is all about. HOW and Marketing Mentor are teaming up on this first-time event, August 27-29 in Chicago. We've just launched the conference website, where you'll find info on sessions and speakers (most of them seasoned freelancers themselves), plus some helpful resources and a blog. This conference isn't just for designers: if you know any freelance copywriters, illustrators or photographers, let them know about it, too. It'll be a place where designers can network with other creatives whose services they might need. Like HOW's very first conference for in-house designers 3 years ago, we expect this event to fill up fast. Interested? Learn more and register now. Events | HOW Magazine
5/28/2008 2:43:41 PM (Eastern Daylight Time, UTC-04:00)
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Designer Sobriety
I was bummed that I had to miss Justin Ahrens' session at the HOW Conference, but super excited when he emailed us today to let us know he's posted the videos he collected for the session online. My personal favorite, is the designer Pash explaining what he loves about his job while dressed as a hotdog. You Gotta Love It! from Rule29 on Vimeo. Posted by Megan Events
5/28/2008 1:43:37 PM (Eastern Daylight Time, UTC-04:00)
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A Bottle Of Inspiration
Design Resources
5/28/2008 8:34:09 AM (Eastern Daylight Time, UTC-04:00)
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 Tuesday, May 27, 2008
While We Were Out
Designer Greg Bennett emailed us about the poster he recently created for the So-Cal Fire Poster Project. The destruction of the wildfires is portrayed by physically making, photographing and then compositing various textures such as burnt paper, water stains, ash and grit. These elements are juxtaposed with beautiful illustrations of life occurring all around them. The beauty lies in the fact that life carries on. Even the scorched tree shows signs of new life through it's sprouting buds.
 Credits: Greg Bennett, Design Director/Designer/ Illustrator; David Griffiths, Production; Shapco Printing, Printer; Mohawk Fine Papers, Paper; Brion McCarthy, Photographer Posted by Megan
Designers
5/27/2008 3:52:48 PM (Eastern Daylight Time, UTC-04:00)
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Wow
I can't believe it's over. Really. This time last week, we were all
in Boston, juiced up on caffeine and creative energy, and here we are
now back at our desks.
A huge thanks to all of you in the design community -- nearly
4,000 of you! -- who attended, making this the biggest HOW Conference
ever. It was such a blast being with ALL of you in Boston last week.
As I was digging through the mountain of email that came in
last week, one message from a conference attendee stood out: She sent
in a request for tips or advice for keeping that HOW vibe going strong
now that we're all back at work. So in lieu of a session-by-session
recap, I'll share some ideas for extending that creative energy in the
coming months.
• First, unpack. Remember all the paper samples, photo
catalogs and print brochures you picked up in the Resource Center --
the stuff you spent an hour in line waiting to ship home? Yeah, that.
Unbox everything, and place your conference binder on your desk beside
your Mac for more inspiration this week.
• Schedule a show-and-tell. Set a half-hour meeting
this week to share all the goodies you collected in the Resource Center
with your team. If you chatted with a vendor and got scoop on a new
product, be sure to pass that info along to your colleagues.
• Relive the experience. If you purchased the
registration package that included all the MP3s (from sessions whose
presenters gave us permission to audio-record), you're all set. If you
didn't, then check the conference website this week and purchase select
sessions you want. Schedule brown-bag lunch meetings with your team
once a week for the next several weeks, cue up the audio and get an
hour's worth of instant inspiration. A few of my fave sessions that
would make great post-conference listening:
Bill Strickland's inspiring keynote
Justin Ahrens' Designer Sobriety
Maggie Macnab's Decoding Design
Von Glitschka's awesome Illustrative Design
Erin Sarpa and Steven Morris' session, Lovin' Your Job
Joe Duffy's A Designed Life
• Make your own presentation. Last year, a design firm
here in Cincinnati scheduled a meeting where two designers who attended
HOW in Atlanta gave a casual presentation about all they'd seen and
learned. They put together a simple slideshow of photos and shared the
key ideas they brought home to the office.
• Do your homework. In their session, Lovin' Your Job,
Erin Sarpa and Steven Morris asked the audience to complete several
worksheets, and then gave everyone a homework assignment to work on
when they got back to the office. If you were in that session -- or
even if you weren't -- do these career-affirming exercises.
• Review your notes. While the information is still
fresh, go back through the notes you took in your conference binder.
Jot down new thoughts that come to mind, use a highlighter pen to mark
key ideas that you want to remember, fill out any worksheets or
checklists provided by the speakers. Make notes on handouts for
sessions you missed, too. Keep the binder as a resource you can refer
back to six months from now.
• Stay connected. If you
were in Steve Gordon's Networking Lunch, you heard his advice on this
topic: Don't let that stack of business cards you collected in Boston
lie in a pile on your desk. This week, send emails to people you met
and want to stay in touch with. Encourage a longer-term connection and
build your network.
Stay tuned this week for more post-conference goodness, including links to photo sets, other blogs and more. Events | HOW Magazine
5/27/2008 9:55:27 AM (Eastern Daylight Time, UTC-04:00)
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 Tuesday, May 20, 2008
Visual Textures
As part of Jim Krause's "Smashing Photography" pre-conference workshop, he had us tackle three assignments in and around the room we were meeting in. The first assignment was to capture visual textures, abstract images that can be used in backgrounds and layers of design work. One of the best ways to capture texture is to get really close to whatever you're shooting. Here are three of my images:  This is a close up of a curtain in the room.  This is ice floating in a clear pitcher on the speaker's table.  This is a super close up of a slinky. Posted by Megan Events | HOW Magazine
5/20/2008 5:09:08 PM (Eastern Daylight Time, UTC-04:00)
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2 Busy 2 Blog
Dang it Bryn, you're making me look like a slacker with all your posts. When are you doing this? It's 4:17 on Tuesday and I'm only now finding a few minutes to pull out my computer. I was blown away by the the two sessions I saw today. Charles Anderson is a wise and generous man with endless creativity. The big lesson I got from his session is the value of persistence and believing in your own vision. There was a similar theme to Chris Sickels' presentation about his creative process. He shared his roughest early sketches, through tight drawings to 3D sculptures to animation. It was incredably inspiring to see the creative process laid bare. I had my own creative fun a few days ago at Jim Krause's pre-conference workshop "Smashing Photography." I'll post a few of my fun photos later. Posted by Megan HOW Magazine
5/20/2008 4:23:12 PM (Eastern Daylight Time, UTC-04:00)
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News Flash: Speak Up Blogs HOW
Turns out, Doug Bartow is doing a waaayyy better job of live blogging the conference than we are. (Hopefully, we can be forgiven; our time isn't exactly our own this week. Seriously. You should see my schedule.) Check out Speak Up for play-by-play details. Events | HOW Magazine
5/20/2008 2:35:50 PM (Eastern Daylight Time, UTC-04:00)
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HOW Conference: Day 2
Another morning when I could use a clone, but since I'm not introducing a session I'm free to hop among the three openers this morning: Debbie Millman & Michael Bierut, Charles Anderson and Katherine McCoy. Debbie and Michael are engaged in a really neat conversation covering a lot of ground, from tips on personal hygiene (Michael's daughter advises singing "Happy Birthday" three times while washing your hands to be sure you're nice and clean) to selling your ideas. Michael offers three tips: Listen to clients, and they'll stop being freaked out by your mysterious creativity; understand the politics and power roles in the room during a meeting ("all you do is create the script for the little play they're acting out for each other"); adopt a "rope-a-dope" strategy (let the clients tire themselves out discussing one idea, then surprise them with a better one). In Hall D, Charles Anderson is showing a ton of his firm's terrific product designs, from his super cool stuff more than a decade ago for Paramout to his current CSA images. He shares a bit of wisdom from one of his manufacturing partners: If it smells, it sells. The reality of the marketplace means that gorgeously designed things will sell less than run-of-the-mill, cheaply produced goods. And here in Ballroom B, Katherine McCoy has invited us all into the Wayback Machine for a fantastic trip through the Swiss influence on design in 1960s and 70s America. Long live Helvetica! Posted by Bryn Events | HOW Magazine
5/20/2008 10:14:44 AM (Eastern Daylight Time, UTC-04:00)
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 Monday, May 19, 2008
HOW Conference: Day 1
Today's the day I wish I could be cloned: I really wanted to see all 3 general sessions this morning: John Bielenberg talking about his Project M, Robynne Raye and Michael Strassburger of Modern Dog and Joe Duffy. I introduced Joe and was glad I stayed through the whole session. He didn't just show case studies of his firm's amazing work, but he pulled back the curtain to share his creative process. He showed numerous examples of the visual collages his team puts together to inform every project. Joe uses this method for everything from his own family projects to his most notable client projects.  Events | HOW Magazine
5/19/2008 11:46:59 AM (Eastern Daylight Time, UTC-04:00)
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Live from the HOW Conference
As time permits, we'll be blogging live from the HOW Design Conference in Boston this week. First up, Sunday's workshops, Studio Tours and a rockin' opening keynote. Friend of HOW Steve Gordon hosted the networking lunch this year (see the HOW Conference blog for a preview of Steve's presentation). He gave a shout-out to yours truly:  Last night, I snapped a (dark) picture from the stage:  Events | HOW Magazine
5/19/2008 11:33:21 AM (Eastern Daylight Time, UTC-04:00)
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 Friday, May 16, 2008
I Want One!
I want one of these limited-edition (quantity: 500) offset-printed-and-debossed posters that Clif Stoltze and his team at his eponymous Boston design shop are going to be selling at the HOW Conference. Which I will frame and hang in my office next to the 2007 one by Methane Studios (bottom).   Events
5/16/2008 1:15:47 PM (Eastern Daylight Time, UTC-04:00)
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So Totally NOT Design-Related
Just for Fun
5/16/2008 11:55:50 AM (Eastern Daylight Time, UTC-04:00)
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The And
Typography
5/16/2008 9:29:19 AM (Eastern Daylight Time, UTC-04:00)
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Friday Font Find
Typography
5/16/2008 8:11:15 AM (Eastern Daylight Time, UTC-04:00)
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 Thursday, May 15, 2008
News Before We Go
In advance of spending much of next week at the HOW Conference, we're clearing out our inboxes (so as to minimize the e-mail crush when we get back). Here's some new news: • ThePaperMillStore.com has added WorldWin cardstock and crafting papers, including 10 colors in the Ruche finish (below).  • Newly released Roxio Toast 9, the Mac disc-burning and media-management software, has upgraded features for designers who need to create Blu-ray DVD versions of their portfolios, catalog archived DVDs/CDs and share images. • RUBI REY Rum has launched a digital-art program called the86collective, which aims to work with local arts organizations to spotlight new digital works. Denver's Lab at Belmar contemporary art space will host the collective from June 18 to July 20; later collective exhibits will hit Chicago and Miami later this summer. • SMART Papers announced a $30 million energy-production facility for its Ohio-based mill that will use 100% biomass fuel (including yard waste and leftovers from the papermaking process). By late 2009, the company says, all its products will be produced without fossil fuels. • Domtar introduced a new swatchbook to support its newly FSC-certified Lynx Opaque gradeline.  Industry News
5/15/2008 2:05:46 PM (Eastern Daylight Time, UTC-04:00)
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Decades of Political Design
Logoblink has amassed a collection of logos from every U.S. presidential campaign since 1960. It's a fascinating collection: Howard Dean's logo from 2004 has an overly loud and kind of scrawly character that sort of recalls his manic campaign speeches. Phil Gramm's from 1996 is so bland you'll see why you don't even remember his campaign at all. The 1970s ones are all full of stripey "Spirit of 76"-style typography (and the candidates were comfortable veering from the red/white/blue color palette then, too). And back in the 60s, it was apparently fashionable to put a black-and-white duotone headshot on your campaign signs.  Design Resources
5/15/2008 11:31:35 AM (Eastern Daylight Time, UTC-04:00)
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