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 Tuesday, September 15, 2009
Mail Me Art 2
Mail Me Art is a British-based project, run by Darren Di Lieto, the
founder and co-editor of the illustration news portal the Little Chimp
Society. Over the course of a year, the first Mail Me Art project
brought together a vast collection of artistic work sent in the form of
mail by both professional and amateur artists of all ages from across
the world.
Mail Me Art culminated in the publication of the book Mail Me Art: Going Postal with the World’s Best Illustrators and Designers and the exhibition, held in London during April 2009.
Mail Me Art 2 is now up and running.
Mail Me Art 2 will run for around 6-8 months, with a signed copy of
the book plus an art-related prize given away each month to the artist
of our favourite submission. We are planning to propose a follow up
book, possibly called Mail Me More Art, and if we have half as many
submissions as the first Mail Me Art project did we will run another
exhibition. As with the first project, the artists will receive 70% of
the sale value, less any gallery fees incurred. Click here to see
photos from the Mail Me Art exhibition held in April 2009 in London. If you would like to take part in Mail Me Art 2, please click here for full details of how to submit your work.
 Posted by Megan
Call for Entries | HOW Books | Illustration
Tuesday, September 15, 2009 1:36:31 PM (GMT Daylight Time, UTC+01:00) 
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Type T
This stunning typographic T-shirt was created by illustrator Julia Sonmi Heglund.
Julia is a designer and illustrator
based in Madison, WI. She enjoys imagery that brings intrigue; whether
it be through the mystical, the bizarre, or the grotesque. Graduating
with a bachelor's degree in art at the University of Wisconsin-Madison
in 2006, Julia utilizes her roots in fine art with her interest in
child-like styles, creating whimsical worlds with sublime elements to
allure the viewer's mind.
via The Donut ProjectPosted by Megan
Typography
Tuesday, September 15, 2009 1:08:46 PM (GMT Daylight Time, UTC+01:00)
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Job Of The Day
Executive Creative Director
Organic Inc., Toronto
Organic is all about the exceptional. We are a leading digital
communications agency - the first, in fact - focused on designing and
building exceptional experiences that help make the online channel
really work for leading companies. We work on everything digital - from
websites to online marketing campaigns, from mobile applications to
digital billboards - for companies such as Chrysler Group LLC, Warner
Bros. International, Geek Squad and Bank of America. We are passionate
about emerging platforms, and this helps keep us on the edge of the
hottest and most interesting stories in the industry. And, as a leader
in the marketplace, we have the opportunity to work on really exciting
projects.
Position Summary
The
Executive Creative Director is responsible for leading creative
strategy and vision on client accounts. The Executive Creative Director
is responsible for the operations and execution of the Creative
Department and for overseeing development of Creative Department
process, methodology, deliverables and budget.
The Executive
Creative Director is also responsible for recruiting, managing and
grooming creative senior managers, and for leading the department to
creative solutions that fulfill client objectives and Company creative
vision. The Executive Creative Director will facilitate working groups
through strong interpersonal, mentoring, and team-building skills.Posted by Megan
Industry News
Tuesday, September 15, 2009 12:31:47 PM (GMT Daylight Time, UTC+01:00)
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Monday, September 14, 2009
2009 In-HOWse Designer Conference Report
Sarah and I arrived in D.C. Wednesday evening and hopped a Super Shuttle to the Rennaissance hotel, which turned out to be right around the corner from Chinatown and tons of amazing restaurants. Chinatown? I had no idea D.C. had one. If you’ve never explored this area before, I highly recommend it. If you get hungry, check out Matchbox, Nando’s or Zaytinya. And if it’s your birthday or anniversary, get a reservation at Zengo.
The pre-conference workshops started bright and early Thursday morning. Jeni Herberger explained why and how in-house teams should institute a charge-back system, while John Ranalletta shared how understanding different personality types (including our own) can greatly improve working relationships.
The conference kicked off with an inspiring opening keynote by Chris Pullman, who was vice president for design and branding for more than 30 years at WGBH, a public broadcasting station in Boston.
A few key takeaways:
• The people who are successful as designers like to solve problems posed by other people. If you like to solve your own problem, you’re an artist.
• Don’t look at your coworkers as clients. Instead, approach them as partners.
• If you don’t market your services as the best available, you are sunk.
Next up was Dyana Valentine, a consultant of sorts (more of a super smart, inspiring leader) who walked us through an interesting worksheet where we identified our greatest strengths and weaknesses and then brainstormed in small groups to create a strategy that would address one of the weaknesses through one of the strengths. Even though her session was followed by The Creative Group-sponsored happy hour, many people stayed in their groups and kept solving each other’s problems.
Finally, everyone gathered in the lobby, networked and checked out the conference sponsors during the happy two hours.
Friday morning began with the wit and wisdom of Stanley Hainsworth, who’s worked in-house at Starbucks, Lego and Nike. Here are just a few gems from his presentation:
• It’s all about building relationships across the organization, which is very difficult, if not impossible, for an outside agency to do.
• Never show a concept you don’t want to execute, invariably, that’s the one they’ll pick.
• Create a visual brand book to help you communicate with your clients. It will become a common platform that you can all speak from to remove some of the subjectivity when reviewing design work.
Megan Slabinski, executive director of The Creative Group, was up next with a great presentation about managing people through times of change and uncertainty. Most people respond to change gradually and experience four stages of emotion when faced with a change: Denial, Resistance, Exploration and Acceptance. Everyone will spend a different amount of time in each stage. If you don’t know how the members of your team deal with change, check out The Change Style Indicator.
Then the tough choices began with concurrent afternoon sessions. Sarah attended Creative Leadership and Management with Michael Lejeune from Metro LA, while I sat in on Andy Epstein’s session Show Me the Money. Andy, who has a long career as an in-house manager explained how to prove your team’s worth to your company through sales tracking and industry benchmarking. If you ever have the chance to hear Andy speak, he’ll change the way you think about managing an in-house team.
Choice number 2 took Sarah to Jennifer Miller’s session about creating a tiering system to help you align people, processes and priorities, while I attended riCardo crespo’s energetic talk about how to present creative work to clients. riCardo, who is the global creative director at Mattel, shared some amazing stories about how learning to speak the language of your audience can help you persuade them that your design solution is the right one. (You can listen to an interview with him at Accidental Creative.
Saturday morning brought the whole group back together for a panel discussion. Attendees had submitted questions all day Friday and Sarah and I combed through them that night to come up with a good mix and order. In the morning, seven speakers took the stage while I peppered them with a huge variety of questions—from “How do you keep your designers creative within strict brand guidelines?” to “How would you bring unity to a team diverse in age, personality and experience?”
Delivering a great presentation is one thing, but all the speakers were also able to offer thoughtful advice about a range of topics on the spot. (Big thank you’s to riCardo, Andy, Stanley, Michael, Jennifer, Chris and Megan for sticking around to answer our questions!)
Finally, ad industry veteran and writer Sally Hogshead brought the conference to a smashing close with her take on how to create fascinating brands through archetypal triggers like lust, mystique, power, trust and more.
The challenge now is to keep up with all the great contacts we made in D.C. Check out the In-HOWse Conference group page on Facebook and, while it’s lightly trafficked right now, we could always revive the In-HOWse Conference Forum. Let’s keep this conversation going!Posted by Megan
Events
Monday, September 14, 2009 8:13:22 PM (GMT Daylight Time, UTC+01:00)
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Pants!
Colle + McVoy just launched a funny new fall campaign for Caribou Coffee. The campaign stars a wisecracking pumpkin and dimwitted gourd and features “The Autumn Adventures of Jack & Gourdo” in a series of online videos, in-store signage and point-of-purchase elements. All elements highlight special features of seasonal menu offerings through funny and often irreverent conversations between Jack (the pumpkin) and Gourdo (the gourd).
Components include five spots of varying lengths breaking today on Caribou Coffee’s YouTube channel. Colle+McVoy collaborated with Minneapolis-based Puny Entertainment, the animation team behind the hit Nickelodeon show Yo Gabba Gabba!, to develop the video animation. Posted by Megan
Designers
Monday, September 14, 2009 2:36:47 PM (GMT Daylight Time, UTC+01:00)
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Job Of The Day
Graphic Designer
The Brown Buffalo, Burlington, VT
The Brown Buffalo is seeking a motivated person to fill a full time
graphic design position. Responsibilities will include designing
catalogs, books, packaging, logos and artwork prints in a collaborative
environment. Must be able to handle aggressive timelines on multiple
projects for multiple clients. 3-5+ years experience in an graphic
design related field.Posted by Megan
Industry News
Monday, September 14, 2009 2:24:39 PM (GMT Daylight Time, UTC+01:00)
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Friday, September 11, 2009
Job of the Day
Junior Designer
Converse
As a Junior Designer at Converse, you will be responsible for helping to bring this unique brand to life at retail, at events, at installations, in marketing communications, in advertising and in print/collateral executions. Additionally, you will be part of the creative team that designs and develops strategic positioning for
the brand. From energy marketing to events and seeding, your insight
and discipline will help this strategy be manifest to the consumer. You
will also be a crucial part of understanding and implementing current
trend and insight into consumer relevant communication.
Industry News
Friday, September 11, 2009 4:47:34 PM (GMT Daylight Time, UTC+01:00)
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Thursday, September 10, 2009
Boost Your Brains
Fall's all back-to-school and everything, and HOW has some upcoming learning opportunities that'll help boost your career.
We posted yesterday about the September 17 webinar (that's next Thursday) with in-house design guru Andy Epstein, Communication Strategies for Designers, and we're getting calls from designers interested in signing up! More info about Andy's excellent presentation and a registration link here.
Then, on Wednesday, September 23 we're starting a new webinar series, Controlling the Money Conversation with Ilise Benun -- a four-part series focused on getting you more comfortable talking with your clients about money and more confident in pricing your work. Get all the scoop on that series (and save if you sign up for all 4 sessions) here. Of course, you can choose any one individual session if that works best for you.
Coming up on Thursday, September 24, is a webcast sponsored by Getty, THE SIMPLE—Visual trends that cut through the clutter. Getty shares its proprietary visual research to unveil current cultural and design trends that can help shape your best work. More on that and registration (that one's FREE!) here.
Events | HOW Magazine
Thursday, September 10, 2009 9:41:17 PM (GMT Daylight Time, UTC+01:00)
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