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 Monday, November 30, 2009
For Your Left & Right Brains
Two upcoming HOW DesignCasts should feed both halves of your noggin: this week's sessions, Confidently Closing the Sale and next week's session, Bring Your Best Ideas to Life.
On Wednesday, December 2 (7 p.m. ET/4 p.m. PT), join Marketing Mentor's Ilise Benun for an advice-packed session teaching you what to say—and how to say it—to get your prospective client to say "Yes!" And, you'll learn when YOU should say no to a potential project. It's all about making the sale with confidence.
Register for Confidently Closing the Sale now!
On Thursday, December 10 (4 p.m. ET/1 p.m. PT), hear from Behance founder and creative expert Scott Belsky on essential tips for developing your best ideas—EVERY day. Scott and his team have interviewed hundreds of creatives to determine the three keys to constant creativity: project management, productive brainstorming and effective networking. He'll show you how to tap all three to create your BEST IDEAS.
Register for Bring Your Best Ideas to Life now!
And STUDENTS—here's one just for you: Everything We Didn't Know When We Left Design School on Thursday, December 3 at 4 p.m. ET/1 p.m. PT. Co-owners of New York design firm Dress Code—G. Dan Covert and Andre
Andreev—know exactly what you should expect after school. They'll share their best ideas on
navigating the "real world." From client relationships to managing
people, from working under pressure to not having work at all, they'll
walk you through their own successes and failures, from their school
days through the time when they finally set up their own firm.
Register for Everything We Didn't Know now!
Posted by Bryn
Events | HOW Magazine
Monday, November 30, 2009 8:56:12 PM (GMT Standard Time, UTC+00:00) 
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Pantone + iPhone
PANTONE is offering simple iPhone or iPod Touch cases in 8 different colors. What's even cooler, is that they can be personalized for free with 2 lines of text and/or a logo. At $19.99, this would make a great gift for your iPhone-toting, designer-color appreciating, creative friends.
 Posted by Megan
Gifts and Goodies
Monday, November 30, 2009 7:34:30 PM (GMT Standard Time, UTC+00:00)
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Invited!
A big thank you to everyone who sent in wedding invitations for the story I'm working on. I've been opening envelopes and packages all morning. There are a ton of great invites. I'll be contacting people for more information this week.Posted by Megan
HOW Magazine
Monday, November 30, 2009 4:33:46 PM (GMT Standard Time, UTC+00:00)
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Tuesday, November 24, 2009
Quiet Time
We're on a skeleton crew for Wednesday before the big holiday weekend, so the ol' blog will be quiet tomorrow. In the meantime, here are a few bits of inspiration and eye candy we've recently added to HOWdesign.com to keep you occupied:
• See a collection of design rockstars talking about their favorite-of-all-time projects in our regular feature, My Best Work: Gail Anderson on her high-school doodles, Michael Bierut on a poster handwritten by his daughter, Louise Fili on her love-letter to Italy. From the latest issue of HOW, the talented Michael Osborne shares his best design project:
• Go Behind the Design to scope out a neat project by the VIA Group for their local Salvation Army -- it's all about a great concept and smart execution:
And, if you're killin' time, head over to the HOW Sweepstakes and register to win some cool stuff from our latest issue.
Posted by Bryn
Designers | HOW Magazine
Tuesday, November 24, 2009 8:59:15 PM (GMT Standard Time, UTC+00:00)
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Afternoon Fun
OK, so this is apropos of nothing design-wise, but it's a crappy-weather day here at HOW HQ, and those of us in the office are marking time before our company holiday starts tomorrow at noon. So when someone posted on Facebook this link to the Muppets version of "Bohemian Rhapsody," you can bet I clicked, grinned and had to share. The whole gang makes an appearance, including a sweet jam by Dr. Teeth, Janice, Animal and the band; Statler and Waldorf heckling Fozzie; Beaker and Dr. Bunsen Honeydew; Ralph the Dog on keyboards; even the Mahna-Mahna guy. Oh, how I do love all things Muppet.
Posted by Bryn
Just for Fun
Tuesday, November 24, 2009 7:58:04 PM (GMT Standard Time, UTC+00:00)
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This Week's Design News
A bunch of news tidbits have been piling up in our in-boxes recently, including these items:
• Earlier this month, Neenah Paper launched its second app for the iPhone and iTouch, an eco-calculator (previously available as a web tool and BlackBerry app). Type in the amount of paper you estimate for a project, and the Eco-Calculator tabulates the environmental impact of your paper choice, showing water, energy and wood conservation, among other info. Go to the iTunes Store and search for Neenah. Also from Neenah, the mill has created a virtual library of its swatchbooks.
• Marty Neumeier, brand consultant and author of "The Brand Gap" and "Zag" has merged his firm, Neutron, with Liquid Agency, a brand marketing firm with offices in San Jose, CA, and Portland, OR. More scoop on the merger here.
• Call for Entries: HOW's Poster Design Awards and Logo Design Awards
are open for submissions until December 1. Don't wait! Send your best
work to be judged by the esteemed Steve Hartman and Jeff Fisher,
respectively. Entering online is super easy.
• Parham Santana had a juicy job: updating the beloved Peanuts brand with a new identity and retail packaging.
• Perceptive Visions is a new boutique stock agency.
Posted by Bryn
Industry News
Tuesday, November 24, 2009 4:20:54 PM (GMT Standard Time, UTC+00:00)
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Job of the Day
Assistant Professor, Time-Based Media
University of Tennessee, Knoxville
The successful candidate will teach undergraduate and graduate courses
in Design and 4D and assume an active role in the development of
curriculum and building of facilities including collaborating on the
development of the new Design + 4D area. Other duties include
participation in departmental duties, student advising, and service on
committees that support the educational mission of the program. Faculty
in the School of Art are expected to demonstrate a strong commitment to
professional growth through exhibitions, research, and creative
activity.
Posted by Bryn
Industry News
Tuesday, November 24, 2009 1:42:53 PM (GMT Standard Time, UTC+00:00)
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Monday, November 23, 2009
HOW Gets Propped
Shopping for a rack to store your favorite design mags? Check out this beauty from Crate and Barrel. Oh look, it's already holding a copy of HOW. We love Crate and Barrel and are super psyched that they used the mag in a product shot. How cool is that?!
 Posted by Megan
HOW Magazine | Just for Fun
Monday, November 23, 2009 2:53:19 PM (GMT Standard Time, UTC+00:00)
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Look Both Ways
More proof of design's influence on business: Debbie Millman's new book Look Both Ways (published by HOW) just got a great review on 800ceoread, a website and blog about business books.
I urge any remotely creative group to order a box of these.
It will change the way you think about things, how things work, how
things look, what brands mean to us and how they function, and how all
this work and business and function and design is not just our jobs,
but a part of who we are, how we think, and what effect we can have on
the world.
 Posted by Megan
HOW Books
Monday, November 23, 2009 2:44:48 PM (GMT Standard Time, UTC+00:00)
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